We build the intelligence layer for your business.

For teams that copy data between tools all day. We build your website and the automations behind it, and show where AI pays off.

Works with the tools you already use

  • Gmail
  • Outlook
  • Google Sheets
  • Excel
  • Slack
  • Teams
  • HubSpot
  • Shopify
  • Stripe
  • Notion
  • ClickUp

and most things with an API

What we have built

Websites, agents and automations we built, for clients and for ourselves. Each one is live or a working demo, with a number you can ask about.

Testimonials

From the people who work with what we built.

Every closed deal is a folder in ClickUp, with the right SKU templates already inside. It saves us a lot of time and makes our time tracking possible.

Stefan Adler, Head of GTM & Revenue Operations, Code Gaia · Read the case

Understood what I was looking for before I could put it into words, and came back with ideas of his own. Reliable, structured, and the result is elegant.

Meg Stuart, choreographer · Read the case

Three kinds of systems we build

Three kinds of work. Not sure where your problem fits? That is what the first call is for: we look at the workflow together and tell you.

A week with Layer02. Click a day.

Your week
app.layer02.co/week/dashboard/agents

What needs doing

Mon
Tue
Wed
Thu
Fri

What Layer02 does

Your AI automation layer

  1. creating the invoice automation
  2. reading six spreadsheets
  3. merging the fields
  4. building the data model
  5. building the dashboard
  6. connecting accounting and the CRM
  7. posting the Monday summary to Slack
ready

What you get

One invoice-tracking dashboard, built for your process, summary posted to Slack

week 41 · 5 to 9 Oct

Invoice tracking · Northfell LogisticsMonday summary posted to Slack, 08:00
AllOpenOverduePaid
open41
overdue6
paid this week19
invoicecustomeramount EURduestatus
2044Kranz & Co4,820.002 Oct 2026overdue
2043Hansen Ltd1,240.0030 Sep 2026overdue
2042Kranz & Co970.0012 Oct 2026open
2041Ferrant Logistics3,150.0015 Oct 2026open
2040Weber Group640.0025 Sep 2026paid

Invoices per week

14
W37W38W39W40W41

six spreadsheets · accounting · CRM

40 leads found, 38 personalised emails sent, 3 replies, 1 call booked

40 firms

found40
verified38
sent38
replies3
booked1
Sent · 38
m.•••@northfell-logistics.com09:41Your new second depotSaw your second depot opened in August.
j.•••@•••-freight.com09:42Two dispatchersNoticed you are hiring two dispatchers.
s.•••@•••-transport.com09:42Delivery updatesYour Trustpilot reviews mention delivery updates.

…and 35 more

sent · day 0follow-up · day 3follow-up · day 7if no reply

3 replies, 2 qualified · call booked, Thu 14:00

web · email · CRM · calendar

3 conversations at once

Wed 22:14 to 22:17 · 24/7 · 63 this week

22:14

Chat with usonline

what's the status of my order 8842?

shop: order 8842 · shipped Tue 14:40 · carrier tracking

Shipped Tuesday 14:40, arriving Thursday. Want a callback?

Book the callbackNo thanks
calendar: Thu 10:00 booked
Type a message…
Website chatanswered in 40 s
WhatsApphanded to a person · refund rule
Slack, internalanswered from the database in 6 s
sources Layer02 may read

One operations hub for your business: jobs, customers, sites and the schedule in one place

41 open jobs · 9 due today

Operations · your business
JobsCustomersSitesSchedule
open jobs41
due today9
waiting on parts3
jobcustomersitenext stepstatus
J-2041Harbor CafeSite 12installscheduled
J-2042Weber GroupSite 04service calldue today
J-2043Kranz & CoSite 19partswaiting
J-2044Ferrant LogisticsSite 07installscheduled
J-2045Hansen LtdSite 23inspectiondue today

built for your niche · a CRM can be part of it

schedule for Thursday sent to the team, 06:30

Proposal written from the call notes, sent for approval

quote 2026-114 · valid 30 days

Proposal · Northfell Logistics · inbox and shipment automation

We connect your shared inbox, the shop and the CRM so shipment questions are answered and logged without a person touching them.

A person checks everything the system is unsure about.

Setup and integration3,200.00 EUR
Agent and checks2,400.00 EUR
Monthly monitoring400.00 EUR per month
total5,600.00 EUR one-off + 400.00 EUR per month

e-signature · PandaDoc

sent to Anna for approval, Fri 10:55

sent via PandaDoc, awaiting signature, Fri 11:20

Paul Freeman, founder of Layer02

Who builds this

Our founder, Paul Freeman, did ops work by hand for 2.5 years before automating it: invoices, CRM records, support tickets, spreadsheets. That is why we know how a process runs before we touch it.

Read more about us

How a project runs

Four steps from the first call to a system or site that runs, with a fixed price before anything is built.

  1. 01

    Free 30-minute call

    We look at your workflows, your site or the app you have in mind, find where the hours go, and say what pays off first, or that it does not.

  2. 02

    Proposal

    A written proposal within days: what gets built, what it needs from you, the timeline and one fixed price. No hourly billing, no surprises.

  3. 03

    Build, with weekly check-ins

    We build in your tools and on your data, show you the working system or site every week, and ship it tested and documented. A product, not a slide deck.

    wk 1 · wk 2 · wk 3 · wk 4

  4. 04

    Run it, or we do

    You get the system or site, the code and a walkthrough. Keep it yourself, or keep us on a retainer for monitoring, fixes and what comes next.

Bring the work that eats your week

A free 30-minute call. We look at your workflows and your site, and afterwards you get a one-page plan: what to build first and what to leave alone. No obligation.

Book a free call (opens in a new tab)

Free · 30 min · one-page plan afterwards